Social Proof in Real Time

Found on  Chris Brogan’s feed recently…an excellent example of how social media and Twitter specifically can be used by businesses in the LA Times. Watch the video and read the article it is social proof that the opt-in/permission based techniques now being implemented work far better than the old ways. Conversations work, engagement works, connection works and the beauty of it is anybody can do it and any business that wants to succeed from here on out will need to know how to … [Read more...]